Tonic Antarctica is the most traditional tonic in Brazil. And recently, its market leadership was threatened by new brands that were more suitable for mixology. Our mission was to create a campaign for the summer, positioning the unique bitter of Tonic Antarctica as the ideal for discovering new drinks and new experiences.
Agency: MGNT (Brazil) / Client: Ambev (Tônica Antactica)
STUDIO NUTS TEAM: Creative Director: Tico Moraes / Production Director: Valeria Lima / Project Director: Janaína Villas-Bôas / Project Manager: Gabi Lima / Account: Alessandra Mendonça / CGI Artist: Rodrigo Felix / Creative Retoucher: Thiago Storino, Rafael Casagrande
STUDIO NUTS TEAM: Creative Director: Tico Moraes / Production Director: Valeria Lima / Project Director: Janaína Villas-Bôas / Project Manager: Gabi Lima / Account: Alessandra Mendonça / CGI Artist: Rodrigo Felix / Creative Retoucher: Thiago Storino, Rafael Casagrande