For the development of the Ok! Insurance rebranding, we worked around the history and timeline of the work ‘OK’. With this dichotomy of past and present in mind, a series of images was created with an individual subject representing old and contemporary times.
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/d2636bcd-0fd1-424d-8ef0-60a1db700e25_rw_1920.jpg?h=dbec0451aa99c1767f6cd12604526ac9)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/c6e06ca9-e7ed-4d1b-a9b3-77416b83d1e1_rw_1920.jpg?h=d84b9e9ebba1a1ecb45e8cc4c85d8dce)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/82397bf9-ac3c-4253-8869-cbf3bbb771be_rw_1920.jpg?h=f253d184c006caf20ec6f30391a0811c)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/bc4c1eb8-72bd-4254-925a-cbb5b8555c96_rw_1920.jpg?h=c84ab62e0ca4e736748404334e266c32)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/5b29ea5e-8254-4069-8583-2a9e92ff4557_rw_1920.jpg?h=bdc4c74f4052a93b4095b8c6edcf59b5)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/4862886d-b583-4e72-95be-4cb2900c30c7_rw_1920.jpg?h=90be03aa41754f52ae8e5c479afbae59)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/81ecac03-1f11-4d7c-9793-81ffab029b5d_rw_1920.jpg?h=ea57f5137d0df375967a3b3ed03e4687)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/97c495ce-a77c-42dc-8103-1117a75d6306_rw_1920.jpg?h=34396cb48e8259eb1bf58ac5968684c5)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/bb88065d-f434-4a7d-ba55-428ca0ffbcbb_rw_1920.jpg?h=bffde2e17df94272dcf7b0d6262a325a)
Agency: Judas Rock Lisbon
Client: OK! Insurance
JUDAS TEAM
Account / Producer: Mafalda Palha
Creative Director: Vasco Thomaz, Giampietro Zanon, Pedro Lima
Art Director: Patrícia Cordeiro
Client: OK! Insurance
JUDAS TEAM
Account / Producer: Mafalda Palha
Creative Director: Vasco Thomaz, Giampietro Zanon, Pedro Lima
Art Director: Patrícia Cordeiro
STUDIO NUTS TEAM
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabi Lima
Account & Producer: Vanessa Nunes
Photographer: Daryan Dornelles
Photo Assistant: Lara Monteiro
Wardrobe: We are Naaev
Makeup & Hair: Magali Santanna
CGI Artist: Adam Pierre & Rodrigo Felix
Creative Retoucher: Thiago Storino & Rafael Casagrande
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabi Lima
Account & Producer: Vanessa Nunes
Photographer: Daryan Dornelles
Photo Assistant: Lara Monteiro
Wardrobe: We are Naaev
Makeup & Hair: Magali Santanna
CGI Artist: Adam Pierre & Rodrigo Felix
Creative Retoucher: Thiago Storino & Rafael Casagrande