In 2021, around 43,000 pets were collected from the street. A "big part" of these is the elderly. These numbers are the starting point for the campaign' Passions don't age', developed by FCB for Animalife. Our fantastic photographer Daryan Dornelles captures all the emotions for this lovely campaign.
Old dogs learn new loves. Don't leave your old pal. If you need help, talk with us.

Proof that passions don't age. Don't leave your old pal. If you need help, talk with us.

Their love never retires. Don't leave your old pal. If you need help, talk with us.

Their love never retires. Don't leave your old pal. If you need help, talk with us.
Times change. Loyalty never goes out of style. Don't leave your old pal. If you need help, talk with us.

Everything goes by. Don't leave your old pal. If you need help, talk with us.

Proof that passions don't age. Don't leave your old pal. If you need help, talk with us.
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It's your turn to be a good boy. Don't leave your old pal. If you need help, talk with us.

Agency: FCB Lisbon
Client: Animalife
Creative Director: Edson Athayde, Diego Tórgo
Art Director: Diego Tórgo
Copywriter: Viton Araujo 

STUDIO NUTS TEAM
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabi Lima
Producer: Vanessa Nunes
Photographer: Daryan Dornelles
Creative Retoucher: Thiago Storino & Rafael Casagrande

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