Introduction
Heinz and Wunderman Thompson Dubai have turned one of the most iconic pieces of clothing in the Arabian Gulf, the white thobe, into an unstainable ou|it that gives men the flexibility to enjoy their favorite dishes, with all the Heinz ketchup they want, without worries. Our team was responsible for Crea>ve Retouch and treatment.
The process behind the creation
Credits
Agency: Wunderman Thompson Dubai Client: Heinz Ketchup WUNDERMAN TEAM Chief Creative Officer, MENA: Chafic Haddad Executive Creative Director, Dubai: Pablo Dachefsky Creative Director, Dubai: Tiago Bastos Associate Creative Director: Marcelo Zylberberg Senior Copywriter: Adham Abdullah Senior Art Director: Jericho Dizon Strategy Director, Dubai: Mona Hassanie Business Director, Dubai: Irmak Aktas Senior Account Manager, Dubai: Natalie Michel Social Media Manager, Dubai: Mohammed Adil Marketing Manager, Heinz: Hachim Essaifi Brand Manager, Heinz: Rita Giannelli Media, Digital Head, Heinz: Rovini Illukkumbura
PHOTOGRAPHY: JOMO Studio / Moreno Gonçalves & Joene Knaus
STUDIO NUTS TEAM Creatve Director: Tico Moraes Project Director: Janaína Villas-Bôas Project Manager & Account: Gabi Lima Crea>ve Retoucher: Rafael Casagrande
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