Ramadan is a journey to the soul, a vehicle that takes us to our best selves, and a tool that shows us the Ramadan that resides inside each of us. The advertising agency TBWA\RAAD from Dubai challenged us to develop an animation that shows this incredible journey.
K E Y F R A M E S :
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/bfefe4ff-64a7-4435-906e-dac8241100cc_rw_3840.png?h=b16298fc3e2bc7f2931da97d25494169)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/3d50a304-4f30-484e-9ab7-60b7784d39d1_rw_3840.png?h=1145cd1f16390f3376cefa71c71f3e83)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/6f951e2b-bdf4-49af-9d95-a10a528d7f01_rw_3840.png?h=71a33c2a7ccdbf0154380c8cb130057b)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/64fefa05-d191-4dcf-b96c-26ae4820d0ca_rw_3840.png?h=32b2aa2de6cdb2c745d7b0ea90289240)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/953ab395-81eb-42f1-ba7f-a14748ad65ee_rw_3840.png?h=a58cfbacb0948e82e4489c16b7afec32)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/f9288cc0-8c99-404c-96e4-4053d949cdd6_rw_3840.png?h=915bdd4e07951077bc2d0dc0856d19a5)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/ec2fdfd3-b10d-4016-a5ef-f0fb46359882_rw_3840.png?h=f5ff8ec62426aa3e4b678a9ad75cc988)
![](https://cdn.myportfolio.com/8fe844b56f610c4feea8cd04a266603c/e84e8016-d510-49c6-93aa-b64cd2f1dccc_rw_3840.png?h=43fa72ce85888c049e2952ab6df76fd1)
Agency: TBWA/Raad - Dubai
Client: Du
Client: Du
TBWA RAAD TEAM
Account: Ahmed Hamza
Producer: Marianne Sargi
Art Director: Julian Perico
Account: Ahmed Hamza
Producer: Marianne Sargi
Art Director: Julian Perico
STUDIO NUTS TEAM
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabriela Lima
2D Illustrator: Samuel Rodrigues
Motion Graphics: Matheus Rezende
Creative Director: Tico Moraes
Production Director: Valeria Lima
Project Director: Janaína Villas-Bôas
Project Manager: Gabriela Lima
2D Illustrator: Samuel Rodrigues
Motion Graphics: Matheus Rezende